The Wise Ink Blog

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Branding

There are 24 posts filed in Branding (this is page 2 of 3).

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Genre vs. Category: Is the Difference Important?

Over the last couple of years, a new type of book has emerged.

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in Book Marketing, Branding, Literary Trends, Pub. Industry | 259 Words

3 Tips to a Book Spine that Sells

We already know how important your book cover design is, but could the spine be even more important?

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in Audience, Book Launch, Book Marketing, Branding, Design, Literary Trends | 491 Words

The Two Most Underrated Ways Writers Build Trust

Last week we realized that there’s one very important thing that those of us already in the biz (mistakenly) assume writers know, and that is the difference between a “good on paper” book and a good paper (or digital) book.

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in Audience, Branding, Content, Editing, Indie Publishing, Motivational, Revising, Self-publishing, Storytelling, Title, Writing, Writing Tips | 558 Words

Going Indie: 4 Tips Indie Hip-Hop Group Macklemore Can Teach Authors

We lurrrrve Macklemore.

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in Audience, Authorpreneur, Branding, Fun, Indie Publishing, Kickstarter, Literary Trends, Media, Self-publishing, Social Media, Technology, Traditional Publishing, Twitter, YouTube | 863 Words

Guest Post: Authors and the Art of Self-Promotion, by Rachael Oku

Authors and the Art of Self-Promotion by Rachel Oku   In every industry, the cliché goes that you have to “pay your dues” before you can make it.

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in Authorpreneur, Book Launch, Book Marketing, Branding, Guest Post, Motivational, Pitching, Social Media | 883 Words

Is Your Author Website Working for You or Against You?

By now we all know how important it is to have a website for any business.

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in Book Marketing, Branding, Design | 844 Words

Author Interview: Indie Author Genese Davis’s Gamer Fiction, “The Holder’s Dominion”

This week, we (electronically) sat down with one of our favorite indie authors, Genese Davis, to talk about her journey in indie-publishing!

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in Author Interview, Authorpreneur, Book Launch, Branding, Indie Publishing, Literary Trends, Publishers Weekly, Self-publishing, Thought Leader | 2,858 Words

How to Discover Your Book’s Brand

Take a few minutes and name your favorite authors.

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in Book Marketing, Branding, Self-publishing | 345 Words

The Perfect Book Title

Choosing your book’s title is one of the most important and most influential parts of the production process.

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in Branding, Title | 835 Words

Five Books to Read Before You Publish

As you know, and as we love to talk about all the time, the best and worst thing about self-publishing is that the author has all the decision-making power.

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in Authorpreneur, Book Marketing, Branding, Indie Publishing, Literary Trends, Planning, Self-publishing, Writing, Writing Prompts | 693 Words

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