Words to Avoid When Pitching Your Book

shutterstock_104925248

Right off, we want you to know that you should be shameless when it comes to marketing your book. Your success as an indie author depends on it. But there is an art to pitching your book to agents, booksellers, media, bloggers, and ultimately to your readers. If you have a Facebook or Twitter account there are even rules to pitching there, especially on Twitter. You can read our take on that here. As you’re moving toward a marketing strategy for your book, including developing copy for your book summary, resist the urge to use the following words in your updates, tweets, pitches, elevator speeches, and in any of your other marketing endeavors. These words are overused, redundant, and don’t… [read more]

Five Questions before Querying Agents

shutterstock_100979365

Over the eons of book publishing, agent querying became the obvious next step once an author finished a manuscript. Today, it’s not so simple. Sometimes, agent querying is the very best next step to publication–sometimes, though, querying isn’t the route that will lead to the most success in publication. Before spending hours and hours writing and sending out hundreds of queries, take a few minutes to ask yourself the following five questions: 1) Does my book fit into a genre publishers are looking for? Does your book have an obvious publisher-ready genre? Of course it should should be fresh and original, but does it have some logical ties to a  specific genre, and therefore a specific audience? Publishers need good… [read more]